Much of the presentation and conversation content at recent industry conferences and events I’ve attended has focused on “storytelling”. Every company has a story; every product has a story; every person has a story. The gist is that customer engagement is built upon stories and how effectively we tell them.
It has been 20 months since Prolifiq launched its Mobile Engagement Platform with our first customer deployment in January 2012. This launch built on our near decade-long experience providing rep-triggered communications for leading global companies. This launch dramatically expanded our offerings to address the specific mobility needs of life sciences companies. This launch ushered in the era of “enterprise appification” and has transformed Prolifiq.
So, we decided we needed to do a better job telling our story, and decided to rebuild our website. This is now live. Feel free to look around – you’ll get a better understanding of what we do, who we are and, hopefully, you’ll gain an understanding of what it means “to be Prolifiq.”