Reps have limited time with each customer. They need to complete tasks and convey
information in seconds. Prolifiq focuses on the sales rep and how they interact with
customers, providing one place where they quickly and easily fulfill customers'
Companies struggle to cost-effectively provide reps with fresh content. It
is difficult to demonstrate hard return on investment (ROI) for mobile
applications that simply provide product demonstrations. Prolifiq delivers
hard ROI using mobile applications to present and deliver content, thereby
reducing/eliminating the need for physical collateral and associated shipping
expenses. Additionally, marketers use Prolifiq analytics to better manage
collateral expenses by producing content that resonates and eliminating
Reps need content to communicate with customers. Marketers need to ensure reps are using the most up-to-date, compliant content in order to mitigate regulatory and compliance violations. Prolifiq's Good Promotional Practices engine manages the dissemination of compliant content, governs the interrelationship between content elements, controls content presentation and disclaimers, and creates an electronic communications history record for auditing and discovery purposes.
But that was just the start. Maquet talks about the benefits of switching from print to digital.
Have questions about incorporating Good Promotional Practices within your company? How to ensure compliance with pharma or medical device social media? We have a wealth of knowledge and would be glad to help or point you in the right direction. Contact us to find out more.
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